RESOURCES
"It is the long history of humankind that those who learned to collaborate and improvise most effectively have prevailed." – Charles Darwin
Marketing Documents
This section includes any Home Staging company resources that fall into the Marketing category. In this section, you may find flyers, booklets, media kits, social media content or email samples.
Please remember that these files are intended for Staging Collective use, and not to be distributed outside of the Collective current members. You can find a link to the agreement you signed when you setup the account here.
Marketing & Sales Docs
-
![]()
Marketing Booklet
Company and service overview, shared by Casa by Craft.
-
![]()
Bi-Fold Marketing Brochure
Agent or Homeowner brochure for services. Shared by Olive + Opal. Prints on a 11x17, folds into a 8.5x11.
-
![]()
Lighting & Paint Packages
Tool to sell paint/ lighting packages. Shared by Step By Stage.
-
![]()
Before + After
Simple doc for sharing before/ after shots. Shared by Step By Stage.
-
![]()
Before + After Luxury PDF
Luxury version of before/ after. Shared by Step by Stage.
-
![]()
Content Marketing Calender
Sample calendar.
-
![]()
Tutorial Video- Newsletter
20 minute video to walk you through setting up an Email in FloDesk (Email Service Provider). Shared by Olive + Opal.
-
![]()
Branded Soap Bottles
Add some subtle branding in other areas of the home. Used with amber glass bottles from Amazon.
-
![]()
Media Kit Example
For branded collaborations or for the media to provide credibility, you can use a media kit.
-
![]()
Design Bundle- Homeowner Tips
Used as a value-add leave behind for design clients after their initial consultation. 6 pages total.
-
![]()
Marketing Booklet
Staging services marketing booklet, shared by Liz Pensiero.
-
![]()
Tri-Fold Brochure
8.5x11, folds into 3rds, shared by Maison de Campagne.
-
![]()
Real Estate Agent Program
Marketing booklet for real estate agents, shared by MDC.
-
![]()
Home vs House Flyer
Shared by Modern Home Staging.
-
![]()
Slow Seasons - Areas of Focus
Direction for updating marketing during the slow seasonl
-
![]()
Scan to Buy Sign
Sign for selling staged furniture.
-
![]()
Staging Made Simple
Company overview marketing flyer.
-
![]()
Investor Conference Flyer
Shared by Attractive Interiors.l
-
![]()
Marketing Presentation for Agent Team
(2023) Shared by OnStage. Includes data, stats, new tools, new inventory, value proposition.
-
![]()
Marketing Presentation for Agent Team
(2022), Shared by OnStage, includes data, statistics, new inventory and new tools.
-
![]()
Preferred Partner Sales Program
Shared by Step by Stage, includes details for loyalty program.
-
![]()
Local School Auction Ad
Template for 5.5x8.5” advertisement in local school booklet. Canva template
-
![]()
O+O Business Flyer
Use Canva link to create your own branded flyer. Click here to see the full PDF
-
![]()
Utopia News letter
Utopia Staging Newsletter
-
![]()
Realtor presentation
Powerpoint Presentation: Ignite your listing with the power of home staging,
-
![]()
The Staging Collective Logo
Logo for marketing
-
![]()
Realtor One Liners
Realtor conversation starters for homeowners- Step By Stage
Proposals
-
![]()
Staging Proposal
Shared by Liz Pensiero.
-
![]()
Home Staging Proposal
Shared by Home Harmony.
-
![]()
Proposal + MSA
Shared by Upstate Roots Design.
-
![]()
Sample Proposal
Well Dressed Home Sample Proposal.
-
![]()
Home Staging Proposal
Shared by Utopia Home Staging .
-
![]()
Staging Proposal
Shared by Liz Pensiero.
Marketing - Planning Docs
-
![]()
Weekly Content Planner
Worksheet to plan your content by week.
-
![]()
Content Calendar Planning
Worksheet to help generate categories and ideas for marketing content.
-
![]()
Marketing Assets Audit List
Google Sheet template, can be used to track all marketing assets.
Consultations
-
![]()
Staging Consult Packet
Shared by FDH, includes general information and area for custom plan.
-
![]()
Home Staging Report & Checklist
Room by room checklist, shared by Maison de Campagne.
-
![]()
Occupied Staging Consult Notes
Shared by Koti Design Co., 6 pages - with sections for each room.
-
![]()
Home Staging Guide
Checklist, paint colors and tips.
Pricing Sheets and Contracts
-
![]()
Standard Staging Investment Pricing
Shared by Step By Stage.
-
![]()
Luxury Pricing Sheet
Submitted by Step By Stage.
-
![]()
OnStage Pricing Formula
Spreadsheet with several tabs for developing proposals on the fly.
-
![]()
Pricing w/ Supply & Demand
Spreadsheet shared by Ryan M, to understand how to price based on demand + capacity.
-
![]()
Rental Pricing Sheet
Shared by Everly.
-
![]()
Vacant Staging Aggrement
Shared by Home Harmony.
-
![]()
Occupied Staging Agreement
Shared by Home Harmony.
-
![]()
Home Staging Services Agreement
Shared by First Impressions.
-
![]()
Vacant Staging Contract
Shared by Heather Good, Attractive Interiors.
-
![]()
Auto Luxury Price List
Shared by Attractive Interiors
-
![]()
Agreement for Home Staging Services
Step by Stage
Agreement for Home Staging Services Furniture/Accessories Rental
-
![]()
Credit Card Authorization Form
Step by Stage
Credit Card Authorization Form (Non-Staging Fee Payment)
-
![]()
Home Staging Contract
Utopia Home Staging- Service agreement
Employees
The lifeblood of you business. Below you will find resources that help you manage and delegate to your team. Documents include: goal setting, handbooks, offer letters, job descriptions, etc.
“The first rule of management is delegation. Don’t try and do everything yourself because you can’t.” - Anthea Turner
Handbooks, 30-60-90 Plans For New Hires
-
![]()
30-60-90 Warehouse Lead
A thorough checklist including goals based on 30 days, 60 days, and 90 days after hire. Available as PDF below and Google doc. here.
-
![]()
30-60-90 Admin
A checklist for tasks related to emails, projects, and schedules including daily/ weekly tasks. Available as Google Doc.
-
![]()
30-60-90- Sales
Includes goals for this role for the first 90 days, as well as an example for a commission structure. Google doc here.
-
![]()
30-60-90 Lead Stager
Checklist to guide training and goals for a lead stager. Google doc. link here.
-
![]()
30-60-90 Assistant Stager
A checklist to guide training and goals for the first 90 days. Google doc. here.
-
![]()
Employee Handbook
Shared by Step By Stage.
-
![]()
Employee Handbook
Shared by Staged Above. TXT only version available here.
-
![]()
Employee Handbook
Shared by OnStage.
-
![]()
Mover Time Sheet
Shared by Well Dressed Home
-
![]()
Movers Sign In Sheet
Shared by Well Dressed Home.
-
![]()
Performance Development Plan
Shared by WDH.
-
![]()
Responsibilities - Client Relations
Job training, detailed description of tasks for admin role.
-
![]()
Employee Handbook
Shared by Olive + Opal, largely based on example from Staged Above.
-
![]()
Travel Policy
Shared by StagedAbove, multi-page policy outlining specifics for travel reimbursement.
-
![]()
Employee Handbook
Elite Austin Employee Handbook
-
![]()
Staged Above Onboarding Presentation
The Staging Collective- Staged Above 30-60-90 Day plans
Job Descriptions
-
![]()
Job Descriptions
Includes Mover, Staging Assistant, Interior Designer/ Lead Stager, and Social Media/ Web. Shared by Step By Stage.
-
![]()
Staging Associate/ Logistics
Job description for a logistics/ warehouse/ mover. Shared by Olive + Opal.
-
![]()
Senior Project Manager
Shared by OnStage.
-
![]()
Sales Manager
Shared by OnStage.
-
![]()
Inventory Manager
Shared by OnStage.
-
![]()
Inventory Associate
Shared by OnStage.
-
![]()
Installation Manager
Shared by OnStage.
-
![]()
Lead Installation Associate
Shared by OnStage.
-
![]()
Design Manager
Description goes here -
![]()
Team Responsiblities
Shared by Colorado Staging + Design, includes daily tasks and responsibilities by role.
-
![]()
Warehouse Manager
Shared by First Impressions.
-
![]()
Logistics Team Member
Shared by Home Harmony, description for Logistics Team.
-
![]()
Staging Assistant Job Description.
Shared by Liz Pensiero
Hiring/ Interview Documents
-
![]()
Reference Check Form
Tracks information related to interviewee’s references. Shared by Well Dressed Home.
-
![]()
Phone Interview Questions
Shared by Well Dressed Home.
-
![]()
New Employee Information Form
Shared by Well Dressed Home.
-
![]()
In Person Interview Questions
Shared by Well Dressed Home.
-
![]()
Non-Compete Agreement
Shared by First Impressions.
-
![]()
Stager Employment Contract
Employment contract, including language regarding expectations.
-
![]()
Logistics Employment Contract
Shared by Attractive Interiors.
-
![]()
EMPLOYEE NDA
Non Disclosure Agreement, shared by First Impressions.
-
![]()
Admin Employee Contract
Shared by Attractive Interiors.
Warehouse
Creating efficiencies and processes related to the logistics of our businesses can have a big impact on your bottom line- both in cost savings and increased revenue.
Warehouse/ Logistics Checklists
-
![]()
Izuzu Maintenance Checklist
A checklist for the truck, this would vary based on make/model.
-
![]()
Weekly/Monthly Warehouse Checklist
Document to help you keep track of recurring tasks in the warehouse.
-
![]()
Lead Intake Form
Ensure all key elements are captured on your first communication.
-
![]()
Monthly Fire Extuingisher Checklist
Required by OSHA.
-
![]()
Toolbox Pre-departure Checklist
Prep your toolbox for success on-site.
-
![]()
Warehouse Product Links
A collection of links to favorite items from Todd, Shari and members.
-
![]()
Warehouse Sections
Shared by Well Dressed Home.
-
![]()
Warehouse Layout
Shared by Attractive Interiors.
-
![]()
Incident Report
Shared by Step by Stage.
-
![]()
How to Complete the Daily Truck Checklist
Video of Daily Truck Checklist
-
![]()
How to Pack Accessories
Video on how to pack accessories
-
![]()
How to Patch Holes at a Destage
Video on how to pack accessories at a destage
Warehouse/ Winter Prep and Sales
-
![]()
Winter Warehouse Checklist
Shared by StagedAbove.
-
![]()
Prepping for Winter Inventory
How to accommodate seasonal changes in inventory levels.
-
![]()
What to Sell/ WH Sales
How to determine what needs to be sold and when.
-
![]()
Ways to Advertise
Ideas for promoting your warehouse sale.
Staging - Internal Docs
Documents to help you create consistency in each project and avoid costly mistakes.
Staging Checklists
-
![]()
Stage Day Checklist
A checklist for tasks related to staging installation day.
-
![]()
Destage Checklist
Checklist to ensure all tasks are completed on de-stage day.
-
![]()
Final Touches Checklist
Includes tasks related to wrapping up a staging day.
-
![]()
Vacant Pull Sheet
Captures the item and quantity required for a vacant project.
-
![]()
Bathroom SOP / Lookbook
For Training Purposes, this is a SOP related to Bathrooms. Shared by Olive + Opal. Link to Canva file here.
-
![]()
Vacant Packing Checklist
Google sheet, shared by Olive + Opal.
-
![]()
Stage Day Checklist
Submitted by First Impressions.
-
![]()
Staging Install Team Checklist
Checklist for the day-of staging. Shared by Attractive Interiors.
-
![]()
Logistics Responsibilities
Includes tools and step-by-step instructions for installation day.
-
![]()
Lead Stager On-Site Procedures
Shared by Intuitive Designs.
-
![]()
Staging Intake Form
Internal doc, including checklists with client info.
-
![]()
Hanging Wall Decor
Step by step tutorial, shared by Intuitive Design Studio.
-
![]()
Selections Process
Outlines step-by-step process for pulling for furniture and accessories by room.
-
![]()
Bedding Kit Packing Sheet
Share by First Impressions.
-
![]()
Accessory Style Gu8ide
Includes style notes for various areas: tabletop, bookcases etc. Shared by Casa by Craft.
Forecasting, Budgeting and Strategy
-
OnStage Budget Example
A budget spreadsheet to help you categorize, review and forecast budgets to improve your profit margin.
-
Inventory Usage Anlysis
A spreadsheet to help you forecast inventory needs to help forecast and plan for purchasing.
-
Step by Stage Annual Strategy
2023 Example of a Strategic Plan- all sections completed.
-
Staging Project Tracker
Master data sheet, project management. Shared by Colorado Staging + Design.
-
Annual Company Straegy
SWOT, annual goals. Shared by Colorado Staging + Design.
-
Staging Tracking Sheet
Sample tracking log, shared by First Impressions.
-
Porter's 5 Forces
Template for completing Porter’s 5 Forces Exercise.
-
VRIO Analysis Template
VRIO exercise, blank template.
-
PEST Anlysis Template
Used to complete a PEST Analysis annually.
-
S-SWOT Analysis Template
Strengths/ Weaknesses/ Opportunities/ Threats. Templated spreadsheet.
-
Hosting Your Annual Strategy Meeting
A step-by-step guide to hosting a successful strategy session.
-
Colorado Staging Company Business Plan
Full plan including: services, branding, legal, marketing, tech, team, investment, pricing, sales, projections.
-
Staged Listings Tracker spreadsheet
Shared by Modern Home
-
Monthly Financial Checklist
Developed for SC Members, includes examples and explanations of terms.
Misc. Client Communication Docs
-
Client Staging Prep Checklist
Client reminders to ensure a smooth install day.
-
Contact Form- mobile version
Shared by Home Harmony.
-
Final Details
Client-facing info about the preview, move out, contract work and cleaning prior to staging install.
-
Thank you for your payment
Shared by FDH.
-
Staging Removal Process
Shared by FDH.
-
Prepare Your Home
Shared by FDH.
-
Staging Procedure
Client facing, document shared by Salt and Pine.
-
Congrats on your
Description goes here -
Cold Weather Staging
Client prep for weather, shared by FDH.